Disruptive Marketer with campaign ideas ChatGPT could never think of.
Creative Director, Producer & Social Media Manager who's shot, edited and directed content past 300M+ organic views — turning brands, influencers, celebrities, athletes and artists into viral, on-brand campaigns.
Grew multiple accounts to over 100M+ organic views by shooting, editing and posting daily, solo
Produced single-video spikes from 300K to 10M views in under a week of working together
Built UGC creator networks from scratch — sourcing, vetting, briefing and directing 50+ pieces of content per campaign
Ran TikTok Shop end-to-end: storefront setup, live/short-form funnel, GMV tracking against targets
Social media strategy development and execution, tailored to each brand's voice
Managing multiple social media pages and websites at once
Directed full shoots start to finish — casting, styling, shot lists, on-set direction, final cut
Cast and managed talent and a personal network across hundreds of brand campaigns
Direct teams of videographers, models, influencers, creators and actors on set while producing content at the same time
Took a cold-start TikTok Shop to $500K+ GMV inside 3 months
Negotiated and closed brand deals directly with Fortune 500 partners
Built affiliate & influencer programs that turned creators into a recurring sales channel, not a one-off post
Creative directed brand collabs posted to my page as an influencer that drove 6M+ views, no paid spend
Managed relationships with high-profile clients — celebrities, athletes, Fortune 500 brands — under real deadline pressure
Hired, trained and led internal creative/social teams from scratch for multiple companies at once
Owned production logistics for on-location shoots: crew, scheduling, budget, delivery
Anyone can post to the internet. Here's what actually moves the needle.
Disruptive, out-of-the-box ideas — I do marketing different, not the same playbook everyone else is running.
Production house, strategist, shooter, editor and on-camera talent all in one, so there's no gap between the idea and the final post.
I don't just make content — I build the machine that produces viral content. I direct my vetted UGC creator networks to build out content for brands.
National TV experience (Amazon Prime's Beast Games, Top 10) means I'm as comfortable being the face of a brand as I am directing behind the camera.
A background in Psychological Science shapes every hook, caption and cut — built for retention, not just aesthetics.
Proven across categories — wellness, streetwear, hospitality, festivals, insurance, dating apps, AI — because the fundamentals transfer even when the niche doesn't.
Amazon Prime, Beast Games — Top 10 finisher, main character on the show (#424)
Presented original research at the NAU Undergraduate Research Symposium: self-compassion & empathy (2017), and a literature review on DBT for BPD (2018)
Elected Parliamentarian of Gamma Phi Beta as a freshman
1st place, "First Year" category — Journalism Education Association, San Francisco (2014)
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